OTC Executive Order – Watch Now!

President Joe Biden’s new executive order, signed on Friday, July 9, includes a directive to HHS to consider issuing proposed rules within 120 days for allowing hearing aids to be sold over the counter. The executive order said that the four largest hearing aid manufacturers now control 84% of the market and that hearing aids, which cost more than $5,000 per pair, are “so expensive that only 14% of the approximately 48 million Americans with hearing loss use them.”

Watch how this could impact you in five different ways.